PURITY
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The namesake of our organization, PURITY®​ (noun.), can be traced to the Latin noun 'purus,' meaning "clean, clear; unmixed; unadorned; chaste, undefiled," and its adjective, ‘putus’, meaning "clear, pure.” In Old French (c. 1200) the noun 'purete' meant "simple truth," and its adjective, ‘pur’, meant "pure, simple, absolute, unalloyed." The Old English use (c. 1300) of the term ‘pure’ (adj.) meant "absolutely, entirely," and in the mid-14th century it replaced the Old English adjective ‘hlutor,’ meaning "free from moral corruption" (Online Etymology Dictionary, 2016). 

The term 'purity' in the context of our organisation draws relevance from each of these definitions. More specifically, the term describes the consistency of societal materials (government and resource), in both their structure and action. This term has been 
adopted as our organisational namesake because it succinctly describes our organisational aim: to bring consistency to societal materials; to create an apolitical 'canvass' upon which the art of society can thrive.

 



© PURITY®, +2021.
​All expressions on this site serve a (M)aterial purpose.